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What Should be in Your Social Media Campaign?
Social media is a platform that many small businesses use to reach their respective audiences. They use it to reply to feedback, send messages, and post updates about new products, services, promotions and other advertisements to generate buzz around their brand. With...
Tips on Overcoming a Sales Slump
Small businesses may often hit a sales slump at any time within the year. This dip may last for weeks or even months. It might drain the morale of your team and might lead to bouts of pessimism about your company. However, this could just be a challenge your company...
Ways to Manage Seasonal Sales Fluctuations
There are times when your small business might have high sales during certain months compared to the rest of the year. These seasonal fluctuations in sales boost your profit and help your business. However, mismanagement of such spikes can result in higher costs and...
Ways to Boost Small Business Profit
Many small businesses don’t make it past their first year and many more don’t last beyond five years. Sustaining profitability is one of the objectives of many entrepreneurs regardless of their niche. However, competition and volatile trends in consumer behavior can...
